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7 ways a Real Estate Agent can become more Productive by making use of a Virtual Assistant

Posted by Owen McGab Enaohwo on August 4th, 2009 Printer-Friendly

Most successful Real Estate Agents know that creating systems for every process in their businesses allows them to be more effective and efficient at delivering the necessary solutions that their clients desire. Systems once created free up time for you to concentrate on income producing tasks; hence the need for you to hire a Virtual Assistant (VA) to help simplify your life. Here are 7 ways a VA can help with your daily time consuming tasks.

1.      Administrative work

VAs will assist you in your day-to-day administrative tasks such as sending faxes, setting up and confirming appointments and much more. Once a system is created to handle an administrative task, it can then be handed over to the VA.

2.      Telemarketing

Most agents dread making cold calls to leads; you can have your VA use specific scripts and make the initial calls. You can then take over the conversation with leads once they have been converted to warm prospects.

3.      Internet marketing

VAs are able to perform several internet marketing tasks such as; posting to your real estate blogs, maintaining your online social media profiles, creating viral videos, writing articles and so on.

4.      Database Management

VAs can maintain lead data and help store the information in a database. They can search the data, run custom queries on them and easily provide you with the reports on the data when needed.

5.      Bookkeeping

VAs can help prepare records of your financial transactions, check the accuracy of figures and calculations. They can also do preliminary audits of your books before handing them over to your accountant.

6.      Marketing Analysis on the Multiple Listing Service (MLS)

VAs can conduct preliminary marketing research on the MLS by helping you prepare Comparable Market Analysis (CMAs) which you can then give to your clients and/or customers.

7.      Marketing Campaigns

VAs can help you set up marketing campaigns to sell the listings you have such as; creating and mailing flyers, set up Interactive Voice Response (IVR) systems to give property specific information to prospective buyers and sellers, prepare the necessary information and pictures for properties you plan on listing on the MLS and much more.

In summary the possibilities are endless. A Virtual Assistant can help a Real Estate Agent become more efficient and effective overall. All you need to do is spend the time creating a system and then hand it over to them to execute the task.

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  • jenisebhruvel
    Actually as the lead virtual assistant and marketing specialist of On Demand Virtual Services I can tell you that Virtual Assistant is not at all a "catch phrase" but a real business. Those who venture into this industry are administrative experts and entrepreneurs who provide their services virtually to businesses looking to become more productive.
  • I agree with your comment that this is indeed a business to business service. That said, I removed your link because you are not meant to include links in your comment.
  • Quite informative post...
  • @Owen McGab Enaohwo, McGab: You said it all. VA does not limit to doing routine task but bring in value by improving effectiveness.

  • Kaira
    I have been looking into being a Real Estate Virtual Assistant. I appreciate the specific examples given on how a VA can really make a Real Estate Agent's business run more smoothly.
  • Here are some examples;

    A Virtual Assistant (VA) can help a Real Estate Agent (RA) complete BPO forms for BPO companies.
    A VA can help a RA call asset managers for REOs (Real Estate Owned / Bank Owned Properties)
    A VA can help a RA with negotiating short sales with lenders and all the time consuming follow up.

    I hope I have given some guidance to you? The most important thing as a VA is to learn the system that the client is already using and then figure out how you can improve on it and make it more effective and efficient.
  • Bigdoe
    I agree with your post, please keep it up
  • This is really a good list of yours.. I agree in all the list especially in "internet marketing". Today, it's a must to use are modern technology like "internet" to survive this economic downturn.. I think the best way to market and advertise in the internet is the use of social media.. Social media is a effective way of informing many people that your business(real estate) is exist..
  • I totally agree with your point of using Social Media for marketing a business. Today's clients are very savvy and most times do a lot of research before contacting businesses. They sometimes want to know the people behind the businesses on a social level and what they stand for before doing business with them. The way to go about marketing on Social Media websites is to always be a resource (provider of useful information) before becoming a vendor.
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