H.Y.V.A. and Save Time™

In Part 1 of this series, I discussed the basic points that all small business owners need to know before getting involved in Social Media Marketing. In Part 2 of this series I explained how to create and distribute content on the popular social media websites in order to drive relevant traffic to your blog. As I promised, in the final installment of the series I will explain in detail how to get a Virtual Assistant to take over your social media marketing endeavors.

Before we begin the “meat and potatoes” of this blog post, I will like to review some of points I made previously, so please bear with me. Social media marketing is a tool every business owner should know how to use to their advantage. It is a very cost effective means of introducing your business to prospective clients not just locally, but globally.

By now you should be familiar with FaceBook, Twitter, YouTube, LinkedIn and so on; they are some of the most popular social media networks. At the early stage of the internet, having your very own email address meant that you were part of the fabric of the web. Today, that is equivalent to having your own Social Media presence. Having a profile for your business in any of the social media channels means that you not only have an address, you also have a social web presence or web personality. Click to Continue reading 'Social Media Marketing Tips...'

I’ve always considered entrepreneurs who work in the ‘Cloud’ (i.e., using Internet-based resources) to be visionaries and life style designers. By most accounts, this is how much business will be done in the future. Still, many business owners have been befuddled as to how to do some business tasks via the Internet. One such task is signing contracts. For instance, I strongly believe that when you hire virtual assistants for your business, you should sign contracts that outline each party’s responsibility. Plus, businesses that serve a national or even global clientèle find it a challenge to sign a contract with those clients. Do they fax the documents back and forth? Sign it and scan it and then email it?

Click to Continue reading 'Doing business in the...'

I am so excited because I was able to interview someone who I consider to be a mentor! I interviewed Pat Flynn and he shared his insight on what he has been able to accomplish so far to generate smart passive income to the tune of about $9K+ monthly (which he openly shares with his blog audience on a monthly basis – mind boggling! I mean he goes into detail about how much he makes each month and how he does it). The interview which I am about to share with you is all about how to generate passive income. This is an issue all small business owners face; the question is how can you create streams of income that work on autopilot? Let’s learn together.

Click to Continue reading 'Interview: Pat Flynn on...'

If you have virtual assistants working as part of your business team, do you trust them? How much do you trust them? And just as important, do they trust you? Let’s not forget that trust is a two-way street. And truth be told, it’s probably more important that there be a healthy amount of trust between you and your virtual assistants than is required for your employees. Why? Because with employees, who work in the same office as you do, you can regularly walk by and check up on what they’re doing. With virtual assistants, this isn’t usually possible.

So I’ll ask again: Do you trust your virtual assistants….how much do you trust them….and do they trust you? Let’s look at each one of these questions.

Click to Continue reading 'Trust is a Two-Way...'

As an entrepreneur you are faced with the challenge of finding various means to market your business. You also need to keep marketing on different mediums in order to find the best ones for bringing you quality leads that you can eventually turn into actual clients.

Marketing online also presents its own unique set of challenges because it seems something new pops up every minute and you have to always play “catch up with new technology”. To me one of the time tested means of marketing on the internet is Search Based Marketing hence I interviewed Ken Robbins from Response Mine Interactive because I wanted to learn from the expert why online search marketing is still a viable means for getting the word out about a business.